Since the fall of the Berlin Wall in 1989, almost all symbols of the former German Democratic Republic (DDR in German) have been removed. Regardless of the fact that former inhabitants of the DDR now live in a predominantly free-market economy, many still prefer to purchase household items that remind them of life in the old republic.
This socio-economic and sociocultural phenomenon is known in Germany as Ostalgie; it is a portmanteau that describes nostalgia for East Germany combining the German words Nostalgie meaning ‘nostalgia’ and Ost meaning ‘east’.
‘Now some people are longing for the old hermit’s cell like a childhood treehouse. That’s harmless; West Germans find it horrifying, East Germans find it touching.’ – Christoph Dieckmann (10 December 1993) “Der Schnee von gestern”, Die Zeit
‘The archival practices of collection and display can have a similar, if unintended, implication. Imagine what it must be like for many eastern Germans to walk into a museum and be surrounded by the things in their own living rooms. The effect of such historicizations of the present is uncanny (in the sense of a ‘strangeness of that which is most familiar’ [Ivy 1995:23]); The past is connected to the present by distancing it in space and time. […]
‘Ostalgic’ practices reveal a highly complicated relationship between personal histories, disadvantage, dispossession, the betrayal of promises, and the social worlds of production and consumption. These practices thus not only reflect and constitute important identity transformations in a period of intense social discord, but also reveal the politics, ambiguities, and paradoxes of memory, nostalgia, and resistance, all of which are linked to the paths, diversions, and multiple meanings of East German things.’
– Berdahl, Daphne (1999) ‘(N)Ostalgie’ for the present: Memory, longing, and East German things, Ethnos, 64: 2, 192—211
Knowledge Guild 